Tuesday, November 20, 2007

Revealed: How to market to Vegetarians

Actual wording from a package of shower cream (bottled soap) found in England:
Ingredients: Aqua, Sodium Laureth Sulfate, Sodium Chloride, Cocamidopropyl Betaine, Cocamide DEA, Parfum, Glycerine, Glycol Distearate, PEG-7 Glyceryl Cocoate, Cocamide MEA, Citric Acid, Styrene/Acrylates Copolymer, Laureth-10, Benzyl Alcohol, Sodium Lauryl Sulfate, Sodium Hydroxide, Magnesium Nitrate, Methylchloroisothiazolinone, Hexylene Glycol, Hexyl Cinnamal.
SUITABLE FOR VEGETARIANS.
I can not make this stuff up.

No comments: